Bespoke Technical SEO Audit

Bespoke Technical SEO Audit Service

Most websites have serious technical issues that their owners never know about — until traffic disappears. A bespoke technical SEO audit uncovers the structural problems silently holding your site back, and gives you a clear, prioritised plan to fix them.

Unlike generic, automated reports, this is a hands-on audit carried out by an experienced SEO specialist. Every finding is assessed in the context of your site, your industry, and your goals, so you know exactly what to fix first and why it matters.

What Does a Technical SEO Audit Cover?

A thorough technical SEO audit examines every layer of your site's infrastructure that affects how search engines crawl, index, and rank your content. Here's what's included:

• Crawlability & indexation - Are search engines able to access and index your most important pages? I'll check your robots.txt, sitemap, noindex directives, and crawl budget to make sure nothing valuable is being accidentally blocked. For example, a single misconfigured robots.txt rule can deindex thousands of pages overnight.
• Site architecture & internal linking - How well does your site structure distribute authority to the pages that matter? I'll identify orphaned pages, excessive crawl depth, and internal linking gaps that are diluting your rankings.
• Core Web Vitals & page speed - Page experience is a confirmed ranking factor. I'll analyse your LCP, INP, and CLS scores across key page templates, identifying the specific issues, whether that's render-blocking resources, unoptimised images, or slow server response times, that are dragging down performance.
• Structured data & schema markup - In 2026, schema isn't optional. It's how search engines and AI platforms understand who you are and what your content means. I'll audit your existing implementation, identify missing markup, and flag any errors failing Google's Rich Results Test.
• JavaScript rendering - If your site relies on client-side JavaScript to render key content, search engines may be seeing a very different page to your users. I'll test how your pages are rendered and highlight any content that isn't being picked up correctly.
• Duplicate content & canonicalisation -  Duplicate or near-duplicate pages split your authority and confuse search engines. I'll map canonical tags, identify unintentional duplication, and recommend the right approach to consolidate signals.
• HTTPS & security signals - A secure, well-configured site is a baseline requirement. I'll check SSL implementation, mixed content issues, and any security flags that could affect trust signals.
• Mobile optimisation - With Google operating on a mobile-first index, your mobile experience directly impacts your rankings. I'll review usability, rendering, and speed on mobile devices.

What You'll Receive

At the end of the audit, you'll receive a detailed written report covering every issue found, why it matters, and exactly what needs to be done to fix it. Issues are prioritised by impact, so your developers know what to tackle first, and your time and budget go where they'll make the biggest difference.

This isn't a data dump. It's a clear, actionable document that your team can work from immediately.

A Real Example

A common scenario: a site that's been performing well suddenly sees a significant traffic drop following a CMS update or site redesign. In many cases, the culprit isn't content — it's a technical issue introduced during the change. Things like newly broken redirect chains, accidental noindex tags left on from staging, or JavaScript changes that prevent search engines from rendering key pages correctly. A technical SEO audit identifies exactly what's changed, what's broken, and what needs to be fixed to recover lost visibility.

Who Is This For?

This service is suited to businesses that:

• Have experienced an unexplained drop in organic traffic
• Are planning or have recently completed a site redesign or CMS migration
• Have a growing site and want to make sure the technical foundations are solid
• Suspect there are technical issues but don't know where to start

Get in touch to discuss your site and find out what a bespoke technical SEO audit could uncover.